Music Video: Introduction
Music Video introduction This week's work requires Media Factsheet #69: Music Video . Read the factsheet and answer the following 10 questions: 1) What is the purpose of a music video? The main purpose of a music video is to promote the song and the artist so more people listen to it or buy it. It also helps build the artist’s image and brand and can advertise things like clothes or lifestyle. At the same time it entertains the audience . 2) How has the digital age changed the production and distribution of music videos? The digital age changed the production and distribution of music videos because they can be uploaded online and watched anywhere, anytime instead of just on TV. Platforms like YouTube make them more accessible to a global audience . It’s also cheaper and easier to produce videos now, so even smaller artists can upload their own content. 3) Which three major record labels are behind VEVO? What is VEVO and why was it created? The three major record labels are...
